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Certificate in Text and Web Analytics

Text analytics is focused on extracting key pieces of information from conversations. By understanding the language, the context, and how language is used in everyday conversations, text analytics uncovers the “who,” “where,” and “when” of the conversation, the “what” or the “buzz” of the conversation, “how” people are feeling and “why” the conversation is happening. Web analytics helps to Know your visitors better, where traffic is coming from, know exactly what your customers are looking for, know where you are losing customers and find out how to optimise your website accordingly.

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Program Bouquet

  • Text and Web Analytics
  • Program Name
    :
    Certifcate Program in Text and Web Analytics
  • Program designed for
    :
    Experienced
  • Eligibility
    :
    Any UG/ PG Graduates
  • Eligibility Process
    :

    NA

  • Duration
    :
    50 Hours
  • Program Curriculum
    :
  • Fees
    :
    20000
  • Installment pattern available (Y/N)
    :
  • Placement support
    :
  • Program Outcome
    :

    This is an expert-level program designed with concepts like Web crawling,web scraping, text classification, Symantic analysis, Intro to Digital Media & Google Analytics , Audience , Acquisition & Behavior Analytics , Intro to Google Adwords Analytics & Managing a Google Analytics Account