Want us to call you?

Click here for demo program

Certificate in Text and Web Analytics

Text analytics is focused on extracting key pieces of information from conversations. By understanding the language, the context, and how language is used in everyday conversations, text analytics uncovers the “who,” “where,” and “when” of the conversation, the “what” or the “buzz” of the conversation, “how” people are feeling and “why” the conversation is happening. Web analytics helps to Know your visitors better, where traffic is coming from, know exactly what your customers are looking for, know where you are losing customers and find out how to optimise your website accordingly.

Contact Us

  • How Business Analytics will be beneficial for management professionals and business owners?

    Big Data Business Analysts are much more than number crunchers. They have the vision of both data and the business. This is specifically relevant for those professionals who are particular about bringing in the smartness in their daily business decisions and help them deliver actionable insights.

    Read More
  • Career transition to Business Analytics: Who can do the role of a business analyst?

    Are you a product manager aiming to impress customers with better features and user experiences? If you are a management professional or a software programmer aspiring to learn data visualisation skills, business analytics is the right choice for your career transition.

    Read More
  • Are you cut out for the role of Business Analyst? Check here.

    Data engineers make sure that data pipelines are scalable, repeatable, and secure, and can be used in multiple departments within the company while business analyst do the critical work in between. Business analysts are primarily responsible for generating insights which converts the Big Data value to potential business value. Join 361DM to have the right kind of exposure in real-time projects.

    Read More
  • How 361DM can help you evolve to make better business decisions?

    Proper training in analytics tools with hands on exercises provided will give you the confidence to trust in your decisions.361DM has the right curriculum and framework to enable you to apply the lessons learnt in real life situations.


Program Bouquet

  • Text and Web Analytics
  • Program Name
    Certifcate Program in Text and Web Analytics
  • Program designed for
  • Eligibility
    Any UG/ PG Graduates
  • Eligibility Process


  • Duration
    50 Hours
  • Program Curriculum
  • Fees
  • Installment pattern available (Y/N)
  • Placement support
  • Program Outcome

    This is an expert-level program designed with concepts like Web crawling,web scraping, text classification, Symantic analysis, Intro to Digital Media & Google Analytics , Audience , Acquisition & Behavior Analytics , Intro to Google Adwords Analytics & Managing a Google Analytics Account